When people use design, they have an experience. These experiences are impacted by a wide range of factors—some cannot be controlled by designers but they should still be accounted for. When the design’s features match the activity a person is trying to accomplish when they use it, they have a good experience. When the design is mismatched to the person or the activity, the experience can be pretty lousy.
Through my Experience Design work, I’m creating a framework that enables designers to identify how a person’s physical makeup, emotions, relationships, and environment can impact their experience when using design. These Experience Design Factors help reduce designers’ blind spots, encouraging them to consider matters often beneath the surface that can affect the success of a product, service, or system.








